Trailblazer Spotlight

Nate Alder

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Founder / CEO, Skavengerz
Business Founded: 2021
Phone: (801) 872-4441

Address:
1015 E 2650 N
North Ogden, UT 84414

How long have you been in your industry?20
Why did you choose your industry?I chose this industry because it blends my passions for innovation, exploration, and meaningful connections. Growing up traveling the world, I experienced diverse cultures, foods, and adventures, which shaped my perspective. It shocks me when people haven’t explored their surroundings, and I’m driven to show them the incredible opportunities locally and globally. Skavengerz inspires others to step out of virtual bubbles, create lasting memories, and help brands connect in impactful ways.
Who are your typical clients?1. Users: Adventure seekers wanting real-world experiences, from local to global, breaking free from digital fatigue and creating lasting memories.2. Brands and Businesses: Companies in outdoor recreation, travel, retail, and lifestyle seeking to connect with consumers through gamified "Adventure Marketing" campaigns.
What do you like best about being in this industry?What I love most about this industry is its power to inspire and connect people. We’re not just building technology; we’re creating experiences that bring people out of virtual bubbles into real-world adventures. It’s exciting to empower brands and organizations to engage with consumers in innovative, authentic ways while blending creativity, impact, and endless possibilities.
What are common problems you see?Common problems in this industry include digital fatigue and oversaturation from traditional ads, leading to disengaged consumers. Experiential marketing, while impactful, is often one-off and lacks scalability or tracking. Many platforms focus solely on virtual interactions, missing opportunities to create meaningful real-world connections that foster long-term engagement and loyalty.
What advice/tips do you have for clients?Focus on creating authentic connections with your audience. Consumers crave meaningful experiences, so engage them with value-driven, interactive campaigns that go beyond traditional ads. Leverage data to track engagement and optimize strategies, but don’t forget the human element—personalization matters. Be consistent with your message and adapt to trends like gamification and real-world engagement. Most importantly, think long-term—build loyalty by fostering memorable, impactful experiences.
When is your busy season?Our busy season is year-round as people adapt their interests and activities to each season. Skavengerz evolves with them, offering tailored quests and experiences for any time of year. With 24/7/365 availability, we’re always ready to engage users globally, no matter the season.
What keeps you up at night?What keeps me up at night is ensuring we’re delivering on our vision—creating meaningful experiences for users while driving real value for our brand partners. I think about how we can innovate, scale effectively, and stay ahead in a competitive market while maintaining authenticity and impact.
How do you market yourself to grow/expand your business?We market Skavengerz through strategic brand partnerships, leveraging our "Adventure Marketing" platform to attract both users and sponsors. Social media campaigns, and influencer collaborations drive user engagement, while our gamified experiences create organic growth through word-of-mouth.
How involved are you in the community?We’re deeply involved in the community by partnering with local nonprofits and businesses to create tasks and quests that highlight local culture and causes. Skavengerz also empowers users to support charities by donating earned coins to nonprofit partners, combining fun and philanthropy to make a positive impact.
What is your favorite not for profit or charity?What I love most is how Skavengerz partners with multiple nonprofits. Our users earn coins by completing tasks in the app, which they can convert into real money donations for charity. It’s a way for them to do good while having fun, making their adventures even more meaningful.
What advice would you give to someone thinking of getting into this business?Be ready to innovate constantly and think outside the box—this industry thrives on creativity. Focus on solving real problems, like digital fatigue or consumer engagement, with unique solutions. Build a team that shares your passion, and don’t underestimate the power of user feedback to refine your vision.
What do you enjoy doing in your free time?In my free time, I love exploring new places, trying unique foods, discovering hobbies, and spending quality time with my wife and kids. Whether it’s hiking, traveling, or experiencing local culture, I’m passionate about making memories and embracing all the world has to offer.

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